REDD BOTTOM is an online fashion store, that brings affordable fashion
and accessories of the highest quality to the person on a budget. 

With over 1,000 items, we provide on-trend, iconic, quick-to-market
lifestyle brands, giving our customer's the "it" looks without breaking
the bank. You will find that we have something for all shapes and sizes
making us the one-stop fashion shop.

REDD BOTTOM’s founder and creative director Halima Muhammad has
always had an eye for fashion. With a short stint at F.I.T, THE FASHION INSTITUTION OF TECHNOLOGY, Halima knew that fashion will always be apart of her life and apart of her legacy. 

In 2019, at the dawn of the pandemic, Halima started designing t-shirts
to earn extra money.  Her T-Shirt designs have always sold out immediately after each launch.   Knowing that it was going to take a large investment to get her own fashion line launched, she decided to focus on securing the fashion marketplace by leveraging other talented fashion curators. 

In 2022, Redd Bottom was born providing quality apparel for both men and women, handbags, shoes and accessories at an affordable price. 

Our motto is“You don’t have to break the bank to look like you did.”